Our Story

For years, I struggled with hormonal hyperpigmentation, sensitive, reactive skin. I tried product after product, each one promising results but leaving my skin more overwhelmed, more unbalanced, sore and harder to recognise.

If your skin has ever felt like that, you will understand why I stopped.

I stepped away from complicated routines, harsh ingredients and the constant pressure to try more. And I went back to what I had always known. The basics.

Where it began

I was incredibly lucky to grow up surrounded by natural skincare. My mum was a skincare formulator and aromatherapist, creating her own creams, oils and lotions in our family kitchen for her customers. I was raised with a completely different understanding of skin, and just how powerful simple, natural ingredients can be.

But as I got older, I drifted away from it. Natural skincare was not what I saw around me. It was not in the magazines, not in the adverts, and not what everyone seemed to be using. So I followed what I thought I should be using instead.

It took me time to realise that skin is not something to fight. It is something to support.

So I started again.

I began creating simple, natural skincare for sensitive and hormonal skin. Gentle, nourishing formulations designed to support the skin barrier, rather than strip or overwhelm it.

And slowly, my skin began to change.

It became calmer, clearer and more balanced.

At first, I made it just for myself. And as my confidence grew, I began making it for friends and family too. One person told another, and before I realised, Olive & Joyce had quietly begun.

The name

The name comes from my grandmothers.

Olive was strong, hardworking and endlessly creative. Joyce was quieter, but deeply resilient. This brand carries a little of both of them, strength and softness, care and consistency.

Their values shaped how I see the world. Less is more. Waste not, want not. Take care of what you have.

It was those simple beliefs that led me to create just two products, thoughtfully designed to give the skin everything it needs to feel healthy, balanced and well cared for.

That is why everything we make is created with intention.

From our refill rewards scheme to our commitment to being palm oil free, cruelty free, vegan and 100% natural, every decision is made to care for your skin while respecting the world around us.

What we believe

This is not about chasing perfect skin.
It is about understanding your skin. Supporting it, and feeling comfortable and confident in it again.

We also believe in a pro-ageing approach to skincare. One that works with your skin as it evolves, rather than against it.

I believe skincare can be both gentle and effective. That it does not need to be complicated to work. And that less really is more.

That belief sits at the heart of everything we create.

Just two products. Two minutes. And skin that feels like your own again.

All my love
Emily xxx